Is digital branding the same as digital marketing?
- Post By Aiden Strathmore
- on Jul 19 2023
- 0 Comments
In my exploration of digital landscapes, I've often wondered, is digital branding the same as digital marketing? After some research, I've found that they are related but not the same. While digital marketing involves using online platforms to promote products or services, digital branding is about building a digital identity that reflects a brand's core values and personality. In essence, digital branding is about who you are, while digital marketing is about how you make your brand known to your targeted audience. Therefore, while they overlap, each has its unique focus and purpose.
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- digital marketing
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